Swinburne University of Technology - Melbourne Australia
Future Students - Courses
Duration
Contact Hours
Campus
Prerequisite
Corequisite
1 Semester
36 hours per semester (normally 3 hours per week)
Singapore
LTT100 Introduction to Tourism
Credit Points: 12.5 Credit Points
Effective 2010, current students refer to unit outline. This is a prescribed unit of study in the Business Major/s. It may also be undertaken as a unit of study in any other Swinburne degree program, subject to the prerequisite and degree requirements.
The unit seeks to equip students with a thorough understanding of the diverse service components of the tourism industry and of the means by which the tourism product is ‘packaged’ and ‘distributed’ to the consumer. Combining both a theoretical and practical perspective the unit examines the factors that give rise to tourism flows and the operative units that facilitate the movement between two points. On-going sections of the unit encourage students to adopt a comprehensive perspective of the components of the tourism product to include less obvious elements such as gaming, shopping and entertainment.
This unit will be taught in a variety of modes including face to face, online, distance and blended modes. Delivery of this unit may be through a mixture of lectures, tutorials, laboratories, seminars and online.
Research assignment 20 - 30%Discussion paper 10 - 20%Test 15 - 25%Examination 45 - 55%
This unit will provide discipline-based knowledge and professional capabilities and experiences contributing to students progress in attaining generic skills such as:• analysis skills • communications skills• ability to work independently
• The evolutionary development of, and spatial patterns reflecting, international and domestic Australian leisure travel• An overview of the air, water and land transport sectors on which leisure travel is dependent• An analysis of the growth, diversity, current status, trends and problems of the hospitality sector, globally and in Australia• An examination of service delivery in the context of the hotel industry• A review of the management and marketing processes involved in organising meetings, conventions and special events• Issues relating to the provision of gaming services• An examination of shopping as a tourist activity with significant economic impact• The distribution system of travel services, as well as the players involved and their roles• The central role of travel agencies in this system and in the tourism industry as a whole
To be advised
No prescribed text
