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Sustainability in the eBusiness Environment

Unit Code: LEB513




Duration

Contact Hours

Campus

Prerequisite

Corequisite

12 weeks or equivalent

Minimum of 2 hours per week or equivalent for online students using discussion forum

Lilydale, Online

Nil

 Nil

Credit Points: 12.5 Credit Points


Related Course/s:

This unit is for continuing students only and has no new intakes.
 
A postgraduate unit in the Master of Business (eBusiness and Communication) and Master of Management at the Graduate Certificate level.
 
Note: prior to 2008, the unit code for this unit was LEB503
 
 

Aims & Objectives:

On completion of this unit you will be able to:
 
  • Describe the networked enterprise environment taking multiple views and developing awareness of dramatic change and emerging patterns of enterprise
  • Utilise a variety of models of enterprise and change management to make sense of what is happening in the global environment
  • Argue the case for commercial sustainability being important in the short, medium and longer term and in relation to future generations
  • Further develop capabilities relevant to managing change in relation to self and others
  • Appreciate the many facets of change management including readiness, change processes, resistance, multiple stakeholders, and process design
  • Explain the nature and importance of value creation and its relationship with sustainability
  • Apply common management processes including decision making, problem solving, strategic planning and evaluation
  • Measure performance using sustainability triple bottom line (TBL)

Teaching Methods:

Online delivery is supported by a unit outline with CDROM, a unit website with a variety of resources which may include lessons, learning objects (documents and presentations), virtual lectures, threaded discussions and interactive chat rooms. Face-to-face workshops may be conducted in a variety of configurations (weekly or 2 day blocks) subject to demand. International students will attend weekly workshops taking a work-related approach.

Assessment:

Networked enterprise model application in the global environment – business report 30%; Knowing yourself and your enterprise in the eBusiness environment – analysis and application report 30%; Managing change for sustainable value creation and service advantage - strategy plan 40% 

Generic Skills Outcomes:

In this unit you will develop and enhance the following graduate attributes in your self:

  • Are entrepreneurial by having the ability to critically understand innovations and developments in the context of the eBusiness environment
  • Are capable in the professional area of enterprise design and management by having a working knowledge of the eBusiness environment, appreciating the challenges involved in managing in the context of complexity and a changing global environment, and having the abilities for intelligence gathering, sense-making and critical enquiry
  • Have a sense of social responsibility for knowledge and its application, taking a triple bottom line approach to performance measurement
  • Undertake activities involving measurement tools both independently and collaboratively
  • Understand the interconnectedness between the economic, environmental and social views embedded within the concept of sustainability

Content:

  • Enterprise by network in a global environment
  • Enterprise design conceptual framework (EDCF)
  • Emergence of sustainability and outsourcing as drivers of change
  • Knowing your customer imperative in reversing the value chain
  • Models of change in a complex networked environment
  • Managing change readiness and change resistance for sustainability
  • Sharing knowledge, processes, decision making, workflow, client information
  • Knowing your global environment – sense making, ambiguity, cognition, people
  • Risk, resilience and complexity – sustainability and the resilient organisation
  • Value creation, network design, cultural and human capital transformation
  • Performance measurement and the triple bottom line (TBL)

Reading Materials:

Bolton, D, 2004, ‘Change, coping and context in the resilient organisation’, Mt Eliza Business Review, Vol 7, No 1, pp 57-66
 
Dunphy, D, Griffiths, A & Benn, S, 2003, Organizational change for Corporate Sustainability (Understanding Organizational Change), Routledge, London
 
Ecklington, J, 1998, Cannibals with Forks: the triple bottom line of 21st century business, New Society Publishers, BC Canada
 
Ecklington, J, 2001, The Chrysalis Economy: How Citizens CEOs and Corporations Can Fuse Values and Value Creation, Earthscan
 
Freidman, T, 2000, The Lexus and the Olive Tree, Harper Collins Publishers, London
 
Hamel, G & Välikangas, L, 2003, ‘The Quest for Resilience’ Harvard Business Review, Vol 81, No 9, pp 52-63
 
Harvard Business School, 2006, Harvard Business Essentials; Decision Making: 5 Steps to Better Results, Harvard Business School Publishing, Boston, MA
 
Kalakota, R & Robinson, M. 2001, eBusiness 2.0 Roadmap for Success, 2nd edn, Addison-Wesley, Boston Massachusetts, USA
 
Kaplan, R & Norton, D, 2004, Strategy Maps: Converting Intangible Assets into Tangible Outcomes. Harvard Business School Publishing, Boston, MA
 
Lawrence, E, Newton, S. Corbitt, B. Lawrence, J. Dann, S & Thanasankit, T. 2003, Internet Commerce, Digital Models for Business, 3rd edn, John Wiley & Sons, Brisbane
 
Marsh, N, McAllum, M & Purcell, D, 2002, Strategic Foresight: The Power of Standing in the Future, Brown Prior Anderson, Australia
 
Pfeffer, J, 2005, ‘Producing sustainable competitive advantage through the effective management of people’, Academy of Management Executive, Vol 19, No 4, pp 95-106
 
Roberto, MA & Levesque, LC, 2005, ‘The Art of Making Change Initiatives Stick’, MIT Sloan Management Review, Vol 46, No 4, pp 53-60
Tsoukas, H & Chia, R, 2002, ‘On Organizational Becoming: Rethinking Organizational Change’, Organization Science, Vol 13, No 5, pp 567-582
 
Volti, R. 2005, Society and Technological Change, 5th edn, Worth Publishers, USA
 
Weick, KE & Quinn, RE, 1999, ‘Organizational Change and Development’ Annual Review of Psychology, Vol 50, pp 361-386