Swinburne University of Technology - Melbourne Australia
Future Students - Courses
Duration
Contact Hours
Campus
Prerequisite
Corequisite
1 Semester
36 hours per semester (normally 3 hours per week)
Lilydale
LTT100 Introduction to Tourism
Credit Points: 12.5 Credit Points
Effective 2010, current students refer to unit outline. This is a prescribed unit of study in the Business Major/s. It may also be undertaken as a unit of study in any other Swinburne degree program, subject to the prerequisite and degree requirements.
This unit seeks to provide students with an appreciation of the diversity of tourist motivations and the equally diverse range of specialised tourism products that cater to quite particular tastes and preferences. In particular, content is directed at contrasting special interest tourism with more conventional forms of tourist activity and identifying the challenges and opportunities associated with capturing small niche markets. Current and future forms of special interest tourism are identified and examined in detail equipping students to conceptualise market opportunities in an increasingly competitive environment.
This unit will be taught in a variety of modes including face to face, online, distance and blended modes. Delivery of this unit may be through a mixture of lectures, tutorials, laboratories, seminars and online.
Research assignment 25 - 35% Group task 15 - 25% Examination 45 - 55%
This unit will provide discipline-based knowledge and professional capabilities and experiences contributing to students progress in attaining generic skills such as: • analysis skills, communications skills and ability to work independently
• The role of special interest tourism products in the overall tourism system • Fundamental differences between special interest tourism and more generic forms of tourism • An examination of activity/adventure based tourism including activities which involve risk taking as an integral part • An examination of the ‘backpacker’ market as an increasingly important contributor to tourism receipts • Identification of forms of special interest tourism which connote quite particular cultural or social values to potential participants • Hedonistic forms of special interest tourism which are directed at personal indulgence • Emerging and future forms of special interest tourism including space tourism and the use of virtual reality
To be advised
No prescribed text.
