Swinburne University of Technology - Melbourne Australia
Future Students - Courses
Duration
Contact Hours
Campus
Prerequisite
Corequisite
1 Semester
36 Hours per Semester
Prahran
Advanced competency in multimedia design software such as Illustrator, Photoshop, After Effects, Flash, Maya, or Final Cut Pro.
Credit Points: 12.5 Credit Points
A unit of study in the Bachelor of Design (Multimedia Design).
This unit aims to explore the relationship between technology, innovation, media, content and cultures, whilst providing a forum for students to further develop their skills in specialised software related to multimedia design practice. Through practical tasks and critical exploration of the relationship between design, designers, users, media and software innovation, students will extend their understanding of the implications of software use and ways in which technology may impact on design and content. Students will develop an in-depth designed outcome based on this understanding. At the completion of this unit students should be able to: Explore and articulate the implications of software innovations to the aesthetics of design; Identify mainstream and alternate technologies, and articulate the impact of new technologies on a design practice, cultures, media, content and usage; Develop a multimedia design project that integrates conceptual development, technology and stylistic decision making, and resolve to a professional level; Present a coherent final designed outcome with demonstrable development of processes, technical experimentation and critical justification of decision-making.
This unit employs task and project-based learning and teaching methods that may include class lectures, demonstrations, tutorials, consultations and work-in-progress reviews.
Note: Percentage weightings are indicative. See Unit Briefs for full assessment details. This unit is based on a series of tasks and one major project. Student will complete a series of tasks that aim to deepen understanding of specific technology. Tasks: 30% Major Project: 70%
Swinburne University works to produce higher education graduates who are capable in their chosen profession. Learners bring to Swinburne a diverse wealth of experiences and graduate with individual understandings, abilities and attitudes. Within this context, HDMMD322 Multimedia Design: Advanced Technology aims to provide students with the following attributes: Are capable in their chosen professional, vocational or study areas; Are entrepreneurial in contributing to innovation and development within their business, workplace or community; Operate effectively and ethically in work and community situations; Are adaptable and manage change; Are aware of local and international environment in which they will be contributing.
This unit explores a range of study areas related to technology within multimedia design. Students can choose a specific study area they are interested in. Topics discussed may include: Code languages; Editing and post production techniques; Research and strategy; Visual development; Technical development; Significance of media for content choices; Identifying social/cultural contexts; Environments and experiences; Ubiquitous technology; Philosophical perspectives of technology and design Throughout the unit, students may engage in: • Peer review and support; • In-class tasks and tutorials; • Online forums and postings; • Discussions and consultations; • Presentations; • Independent and collaborative project development. Preparation requirements Students are required to critically investigate and analyse technology relevant to their specific study area in order to participate actively in in-class and online discussions. Students are also required to maintain a blog as a record of progress, issues, information and learning during over the course of the unit.
Throughout the unit, students may engage in: • Peer review and support; • In-class tasks and tutorials; • Online forums and postings; • Discussions and consultations; • Presentations; • Independent and collaborative project development. Preparation requirements Students are required to critically investigate and analyse technology relevant to their specific study area in order to participate actively in in-class and online discussions. Students are also required to maintain a blog as a record of progress, issues, information and learning during over the course of the unit.
Greiman, A 1990 Hybrid Imagery: The Fusion of Technology and Graphic Design, Watson-Guptill Publications. Gordon, B, Gordon, M 2002 The Complete Guide to Digital Graphic Design, Watson-Guptill Publications. Pite, P 2002 The Digital Designer: 101 Graphic Design Projects for Print, the Web, Multimedia, and Motion Graphics, OnWord Press.
