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Global Business Strategy

Unit Code:HBI650



Credit Points

Duration

Contact Hours

Campus

Prerequisite

Corequisite

12.5 Credit Points

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36 hours

Hawthorn

Completion of all Stage 2 units or equivalent

Nil

Related Course/s:

A unit of study in the Master of Commerce (International Business) suite, Master of International Business and Master of Commerce (International Business) Global Leadership Program

Aims & Objectives:

At the completion of this unit students should be able to:
  • Critically review developments in the globalisation of business in recent decades.
  • Show how increases in world trade result in intense competition and in the greater complexity of conducting business.
  • Describe global strategic intent and mission and explain their value in responding to international business.
  • Consolidate knowledge of international business and of strategic management processes.
  • Work effectively in a team environment

Teaching Methods:

Classes in either weekly or block mode

Assessment:

Group assignment 20-30%
Individual assignment 20-30%
Class contribution 10-20%
Group assignment 30-40%

Generic Skills Outcomes:

Swinburne University of Technology works to produce higher education graduates who are capable in their chosen profession, can contribute in an entrepreneurial and innovative way within their workplace or community, to operate effectively and ethically in their business life and are adaptable and able to manage change. It is expected that graduates will leave with a diverse wealth of experiences and will have developed individual knowledge, abilities and attitudes.
Within this context this unit will contribute to students developing the following key generic skills:
  • Teamwork skills
  • Analysis skills
  • Critical thinking skills
  • Ability to tackle unfamiliar problems
  • Ability to work independently

Content:

  • Expanding Abroad: Motivations and Mentalities. 
  • Managing conflicting demands: Global integration, local responsiveness, and worldwide learning. 
  • Developing Strategic Capabilities: Building layers of competitive advantage. 
  • Developing Coordination & Control: The Worldwide Learning Challenge. 
  • Managing Across Boundaries: The Collaborative Challenge. 
  • Preparing for the Future: Evolution of the Transnational.

Textbooks:

de Wit, Bob, & Meyer, Ron, 2010, STRATEGY, Process, Content, Context, 4e, Cengage Learning