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Economics for business

Unit Code: MBM523




Duration

Contact Hours

Campus

Prerequisite

Corequisite

12 Weeks or equivalent

36 hours or equivalent

Hawthorn

Credit Points: 12.5 Credit Points


Related Course/s:

     

This unit is a core unit in the Graduate Certificate of Business Management (Financial Services), and an elective unit in specified Graduate Certificates of Business Management. The Graduate Certificate programs form the first year of the Master of Business Management .

Aims & Objectives:

     

This unit provides foundation understanding of economic concepts, and tools to make financial business decisions. Specifically students will focus on demand and supply forces, business cycles and pricing and costing decisions for business.

The aims of this subject are to:
  • Understand a range of economic concepts for business decision making
  • Apply economic concepts and reasoning to forecasting and business decision making
  • Understand business cycles
  • Understand demand, supply and market equilibrium
  • Understand the price mechanism and factors affecting cost decisions

Teaching Methods:

Lectures, guest speakers, industry visits, case study analysis, online delivery

Assessment:

Test 20-40%
Assignment/report 20-40%
Syndicate assignment/report 20-40%

Generic Skills Outcomes:

Swinburne University of Technology (SUT) works to produce higher education graduates who are capable in their chosen professions, can contribute in an entrepreneurial and innovative way within their workplace or community, can operate effectively and ethically in their business life, and are adaptable and able to manage change. It is expected that graduates will leave with a diverse wealth of experiences and will have developed individual knowledge, abilities and attitudes commensurate with professional standards appropriate to the business and wider community.

Within this context it is the intention that this Program will enable students to develop the following skills:

  • Analytical skills
  • Business research skills appropriate to addressing managerial challenges and problem solving
  • Problem solving and decision making skills
  • Ability to develop and adapt business models
  • Communication skills
  • Reporting and presentation skills
  • Strategic thinking skills
  • Ability to work independently
  • Ability to address unfamiliar problems
  • Ability to engage in critical enquiry and discussion

Content:

 
  •        Economic concepts
  •        Elements of macro and micro economics
  •        Economic forecasting and business decision making
  •        Business cycles
  •        Demand and supply
  •        Market equilibrium
  •        Market behaviour for the perfect and imperfect markets
  •        Profit maximisation techniques
  •        The price mechanism
  •        Factors affecting cost

Reading Materials:

 

Griffiths, A. & Wall, S. (2008), Economics for Business Management, 2nd ed., Prentice Hall, UK.

Haring, N. (2009), Economics 2.0, Palgrave Macmillan, USA.

Jackson, J. (2001), Microeconomics, McGraw-Hill, Sydney.