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Master of Arts (Applied Media) 

N0907     


Study Mode Study Level Duration
Full-time
Part-time (day)
Part-time (evening)
Postgraduate One and a half years full-time or three years part-time.

Discontinued: This course has no new intake. This information is provided for continuing students




This program has been replaced by the  from 2008.
 
The Master of Arts (Applied Media) is designed to equip graduates with attributes that make them attractive to prospective employers, or more valuable to current employers. The nature of expertise in such a dynamic environment is changing and the key graduate attributes of the program are adaptability, versatility and creativity. The extension of these attributes to the level of Master assumes an advanced standing in relation to the ability to respond inventively and authoritatively to the demands of industries in transition, converged media and the changing nature of work itself in many new media contexts.

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The Applied Media program is designed to provide opportunities for students to develop the following skills:

  • Ability to critically and theoretically analyse digital media processes and products.
  • Responsiveness to technological and industrial change.
  • Capability in applying research and reflection in the process of producing innovative media products.
  • Ability to develop effective communication strategies using a variety of communicative forms and literacies.
  • Competencies in working collaboratively and creatively in project management and problem solving.
  • Effective membership and an understanding of the importance of networking within professional environments.
  • Development of an ongoing critical awareness of their own learning needs and the application of appropriate technologies.
  • Have the ability to respond creatively and inventively to technological and vocational change.

The program also aims to:
  • Provide knowledge of and experience in the production of a range of traditional and new media.
  • Provide students with real world experience in the workplace through placements and through developing projects for real clients.
  • Provide experience in the presentation and marketing of media production.
  • Introduce students to the changing face of media culture and the new technologies of electronic media.
  • Equip students with the skills to develop a substantial media production.

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The Master of Arts (Applied Media) comprises three core units of study plus electives/thesis units of study. In each semester a full-time load constitutes 50 credit points, and a part-time load constitutes 25 credit points.

The program provides students with the flexibility to meet particular needs. In addition to the three core units of study (37.5 credit points), students are required to complete nine elective units of study (112.5 credit points), or five elective units of study (62.5 credit points) and a minor thesis/project (50 credit points).

Students who choose the minor thesis have the option to write an academic dissertation or research report, case study or other form of industry related, consultancy-based research. The nature of the examinable outcome of the thesis unit can be negotiated with the supervisor.
 
Note that international student visa holders are required to study full-time.

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Core units of study (12.5 credit points each)
HAM417 Media Project
HAM418 Work Experience/Placement
HAM419 Media Industry Seminar
And
Nine elective units of study
Or
Five elective units of study and a minor thesis

Elective units of study  (12.5 credit points each)
HAL401 Cultural Convergence
HAM402 Radio Production and Criticism A
HAM410 Electronic Writing
HAM411 Globalisation: Media and Telecommunications
HAM413 Multimedia Authoring 1
HAM414 Multimedia Authoring 2
HAM415 Media Arts in Australia
HAM416 Radio Production and Criticism B
HAM420 Online and Convergent Journalism
HAM421 Advanced Radio Production
HAM422 Creative Writing and New Media
HAM424 New Media Production
HAM425 Key Cultural Issues in Media and Communication
HAM426 Communication Environments
HAM427 Media Public Policy
HET773 The Internet and World Wide Web 1
HET723 The Internet and World Wide Web 2
HET742 Digital Video and Audio
HET745 Multimedia Imaging
HET746 Multimedia Authoring

Minor Thesis (50 credit points)
HAM530 Thesis Part-time A (25 credit points)
And
HAM531 Thesis Part-time B (25 credit points)
Or
HAM507 Thesis (Full-time) Full-time (50 credit points

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The Master of Arts (Applied Media) provides a broad range of writing and production skills valued in many sectors of the print, broadcasting and electronic media, such as radio production, journalism and information technology. Graduates will be equipped with the kind of digital technology skills likely to be sought by software developers working in the multimedia industry. Graduates are also equipped with skills in content and project management and a range of generic skills that qualify them to actively contribute to the changing nature of work and vocational training in relation to the impact of media.

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  • Research skills
  • New Media production skills
  • Written and spoken communication
  • Teamwork skills
  • Time and project management
  • Advanced computing skills

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Applicants must satisfy the following requirements:
  • Completion of an approved undergraduate degree from a recognised university or equivalent institution; or
  • Other relevant experience which in the opinion of the Selection Committee are of a satisfactory standard and are suitable preparation for entry into the course.

Applicants who do not hold an appropriate qualification but who have relevant experience may initially be admitted to the Graduate Certificate level.

Selection is made on the basis of the applicant’s suitability for the course as determined by a face-to-face or telephone interview. Students are expected to be computer literate and to have Internet access outside of Swinburne.

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Recognition of Prior Learning (RPL) is a process where a student may be granted credit or partial credit towards a qualification in recognition of skills and knowledge gained through work experience, life experience and/or formal training. Further details for students considering Higher Education courses: http://www.swin.edu.au/corporate/registrar/ppd/files/stuinf.htm

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In 2008, tuition fees for this program are based on $1350 per 12.5 credit point unit of study. In the event that a unit of study is derived from another program, the applicable fee will be that of the other program.  All fees are reviewed each year and may increase without notice.

HELP
The Higher Education Loan Program (HELP) is a suite of income contingent loans for Australian citizens and holders of Australian permanent resident humanitarian visas. FEE-HELP (previously PELS) is for eligible fee paying undergraduate and postgraduate students. It provides students with a loan to cover their tuition fees (lifetime maximum $80,000 indexed annually).

Note: New Zealand citizens and holders of other Australian permanent resident visas do not have access to HELP loans. These students must pay their student contributions or tuition fees up front without a discount.

For further information on your support and study options visit the 'Going to Uni' website at: http://www.goingtouni.gov.au

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Commencing Semester 1 2008, the program has been renamed as N0917 Master of Arts (Media and Communication). There will be no intake into N0907 Master of Arts (Applied Media) program in 2008.

Application forms can be downloaded from the website at: http://www.swin.edu.au/hed/postgrad/postgrad_application.pdf

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Tel:  1300 368 777
Email: postgrad@swinburne.edu.au
Submit an Online Enquiry

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