Diploma of Advertising

Course Code: QBSB50107 CRICOS Code: 073194C

Duration	Campus and Intake	Fee*
6 Month/s (Typically students will take this course in combination with the Certificate IV in Advertising and Diploma of Advertising, resulting in a total duration of 12 months.)	Prahran (Term 3)	A$6,100 (total for 2012)

*The indicative course fees shown in Course Search apply to international students studying on-campus in Australia for the relevant year only. They are based on a standard study load per year. However, please note that fees are assessed according to a student's study load in each semester, and variation to study load will result in an adjustment to tuition fees. All fees are subject to annual review and may be adjusted.

About the course

Course Description:

The Diploma of Advertising offers students the opportunity to develop an advertising campaign while developing creative concepts and writing persuasive copy in line with industry requirements. Supported by marketing fundamentals, students move further into the management of advertising campaigns and complete an advertising project.

Units of Study:

Diploma competencies:

BSBADV503B Co-ordinate advertising research
BSBADV507B Develop a media plan

BSBADV509A Create mass print media advertisements

BSBADV510A Create mass electronic media advertisements

BSBADV511A Evaluate and recommend advertising media options

BSBMKG501B Identify and evaluate marketing opportunities

BSBMKG509A Implement and monitor direct marketing activities

BSBMKG510A Plan electronic marketing communications

BSBWRT501A Write persuasive copy

Employment Outcomes

Career opportunities:

Work as a marketing assistant handling advertising and publicity and dealing with the media.

Professional recognition:

On completion of the Advanced Diploma graduates may be admitted as members of the Advertising Institute of Australia.

How To Apply

How to apply:

Apply for this course by following the step-by-step process on our How to Apply page.

English Language Requirements:

Satisfactory completion of the Swinburne College English for Academic Purposes Upper Intermediate level certificate at the Pathways level (EAP 4: Pathways -60%); OR, obtaining a minimum IELTS overall band of 5.5 (Academic Module) with no individual band below 5.0; OR, a TOEFL (Paper-based) minimum score of 527 (with a Test of Written English (TWE) score of 4.5); OR, a TOEFL Computer-based) minimum score of 196 (with Written Writing score of 4.5); OR, a TOEFL (Internet-based) minimum score of 71 with no band less than 18.

Refer to the English Language Requirements website for further information.

Find Out More

For further information:

Enquire online: http://www.swinburne.edu.au/international/enquiry

Email: international@swinburne.edu.au

Phone:
+613 8676 7002 (outside Australia)
Freecall 1800 897 973 (within Australia)

Information Sessions:

Visit our Meet Us page to see when we are visiting your home country (or here in Australia)

Scholarships:

A range of scholarships are available to international students, visit our Scholarship Page for details.