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Bachelor of Business/ Bachelor of Communication

L04710  069913M



Duration

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Fee*
4 Year/s Lilydale (Semester 1, Semester 2) A$19,100 (annual for 2012) 
*The indicative course fees shown in Course Search apply to international students studying on-campus in Australia for the relevant year only. They are based on a standard study load per year. However, please note that fees are assessed according to a student's study load in each semester, and variation to study load will result in an adjustment to tuition fees. All fees are subject to annual review and may be adjusted.

This course will prepare you for a career in the business profession with the ability to take on the challenges of the dynamic communication sector. You will select a business major from: accounting, advertising, business analysis, business public relations, finance, human resource management, international business, management, marketing or tourism and event management. You will also select a communication major from: advertising, communication, media communication or public relations. Please note that you cannot select the same major from both disciplines. By undertaking this double degree, you will be able to capitalise on opportunities in both the business and communication professions.

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This course will prepare you for a career in the business profession with the ability to take on the challenges of the dynamic communication sector. You will select a business major from: accounting, advertising, business analysis, business public relations, finance, human resource management, international business, management, marketing or tourism and event management. You will also select a communication major from: advertising, communication, media communication or public relations. Please note that you cannot select the same major from both disciplines. By undertaking this double degree, you will be able to capitalise on opportunities in both the business and communication professions.

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The course aims to provide graduates with:
  • Strong general business knowledge
  • High-level independent and team learning skills
  • Ability to think strategically
  • Strong problem solving skills
  • Skill in designing, managing and evaluating visual, written and event-based elements of a professional communication campaign
  • Ability to create credible briefs to communication designers, researchers and other professional colleagues

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There are course restrictions and rules that must be considered when selecting units and specialisations. It is recommended that you familiarise yourself with these rules before selecting specialisations.

Capstone Units
Capstone Units utilise real-world, authentic activities in the form of project-based learning. Projects may be externally sourced industry and community projects, competitions, research-based projects or internally developed project briefs.

Careers in the Curriculum (CIC)
In addition to the above, all Swinburne undergraduate students must complete a compulsory unit of study, Careers in the Curriculum. CIC is an innovative unit designed to assist Swinburne students to enhance their employability and career prospects.

CIC has been developed by Swinburne Careers and Employment who provide advice and feedback on completing job applications and undergoing interviews, directed at obtaining graduate employment. It is a one semester compulsory unit usually undertaken in second year.

Students will not incur a HECS or fee debt as the cost will be met by the university as part of an initiative to enhance students' employability skills.

Student Workload
This program operates under a student workload model based on eight (8) units of study for a full-time academic year. Total student contact hours per unit, including lectures, classes, tutorials and computer laboratory sessions, will normally be approximately 12 hours per week during the academic semester (Winter and Summer Term have the same number of contact hours but compressed in time).

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Students undertaking a double degree in Business/Social Science are required to complete a Business Professional Major (16 units) and a Communication Professional Major (16 units) from the specialisations below.

Note: Students undertaking an Accounting professional major will be required to complete 18 units in order to be eligible for professional accreditation with the CPA. 

Business Professional Majors (16 units):

Communication Professional Majors (16 Units):
Communication Advertising
 
Note: Students will not be permitted to choose the following combinations of Professional majors:
- Public Relations and Business Public Relations
- Business Advertising and Communication Advertising

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Swinburne Abroad provides students with an international learning experience as part of their degree. Students can receive credit for their overseas studies by undertaking an external studies co-major or minor allowing students to study up to one year full time overseas and not extend the time to complete their Swinburne program.

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The Bachelor of Business/Bachelor of Communication double degree provides students with unique skills and knowledge to pursue careers in a wide variety of industries.

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Students who complete the Accounting Major can apply for membership of CPA Australia (CPA).

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Apply for this course by following the step-by-step process on our How to Apply page.

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Swinburne College English for Academic Purposes Advanced level certificate at the undergraduate level (EAP 5: UG-65% ); OR, Obtaining a minimum IELTS overall band of 6.0 (Academic Module) with no individual band below 6.0; OR, a TOEFL (Paper-based) minimum score of 550 (with Test of Written English (TWE) score of 5); OR, a TOEFL (Computer-based) minimum score of 213 (with Written Writing score of 5); OR, a TOEFL (Internet-based) minimum score of 80 with no band less than 20.

Refer to the English Language Requirements website for further information.

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To assess eligibility for entry to Swinburne, visit the Academic Entry Requirements page.

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Phone: +613 8676 7002 (outside Australia)
Freecall 1800 897 973 (within Australia)

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Visit our Meet Us page to see when we are visiting your home country (or here in Australia)

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A range of scholarships are available to international students, visit our Scholarship Page for details.

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